Created by Dr. Pedram Jahangiry | Enhanced with Claude
Interactive Teaching Tool for Understanding Level and Trend Components
SES: Assumes data fluctuates around a constant level β Flat forecasts
Holt: Adds a trend component that captures direction β Sloped forecasts that can follow upward/downward patterns!
Controls level responsiveness:
Controls trend responsiveness:
Level adapts quickly to changes, but trend remains stable. Good for data with level shifts but consistent trend direction.
Level changes slowly, but trend adapts quickly. Useful when trend direction changes frequently but level is stable.
The forecast combines both components: the current level plus the trend multiplied by the forecast horizon. Longer horizons amplify the trend effect, making Ξ²* increasingly important for long-term forecasts. A stable trend (low Ξ²*) produces consistent long-term forecasts, while an adaptive trend (high Ξ²*) can lead to dramatic fan-out effects.
Unlike SES where only Ξ± matters, Holt's method allows independent control over how quickly the model adapts its understanding of "where we are" (level) versus "where we're going" (trend). This dual-parameter approach enables much more nuanced modeling of trending time series patterns.